The swimming pool@the Aquapura Hotel

3 November 2009

Having arrived at the Aquapura Hotel just outside Regua well after midnight it was perhaps not surprising that things were decidedly slow to get underway. This may not have been helped by the time we all spent working out how the hotel's lighting system worked. The Aquapura is apparently the best hotel in the Douro and indeed the bed was enormous and extremely comfortable. However, much of the rest of the hotel is a triumph of design over practicality and comfort.

Although according to our schedule we were due to leave at 9am we didn't finally leave the hotel until after 9.45am. Irritating for those of us who were ready to depart on time and who, had we known we were going to leave 45 minutes late, could have spent another half hour or so working in our rooms. But, more importantly, it curtailed the time we had at our last visit at Niepoort, so the spectacular, generous and almost complete vertical of Redoma Tinto had to be combined with lunch.

If the 3rd European Wine Bloggers Conference includes a wine tour (tours) timekeeping is an aspect that will have to be tightened up. The problem had also arisen the previous evening when we were late leaving Crasto to drive to Regua meaning that our driver was in danger of falling foul of the strict laws that regulate the number of hours a driver can work in a day. It would be unfair to blame our two guides, who I fancy had little experience in leading a group of this size.

Quinta do Vallado lies just to the north of the town of Regua. There are 70 hectares of vines – 20ha of old vines between 50 and 80 years old and 50ha of new plantings. In addition there is a new project, which started three years ago in the Upper Douro close to the new Crasto vineyard (see details here). Here Vallado has acquired 40 ha of land from some 37 different owners.

Francisco Ferreira

Vallado is run by Francisco Ferreira, who like the Ozabals, is related to the famous Dona Antonia Ferreira. The winery is in the process of being expanded. Nobody builds cathedrals these days instead they choose to build wine temples.

Vallado: the barrel temple

Although the Vallado wines are widely available in Portugal and garner their share of praise from wine critics, I find that this estate is very much the weakest link in the Douro Boys combo. This was painfully apparent both at the Douro Boys tasting on 30th October in Lisbon and at the vertical tasting of reserva wines from 1999 to 2007 that was kindly put on for us. The 2008 Branco Reserva (15-17€ retail ) shown at the Lisbon tasting was thin and lacking flesh and was knocked into a cocked hat by the very fine Niepoort 2008 Redoma Branco (12€). The wines in the flight of 2007 reds were rustic and over-extracted.

Unfortunately the Vallado Reserva wines have a thread of bitter, dry tannins running through them, although the tannin management does improve from 2005 onwards with 2006 with its sweet, herbal fruit the best of the vintages shown. Sadly 2007 appears to be over-extracted with dry tannins again appearing in the finish.

••

Cristiano van Zeller

Cristiano van Zeller (Quinta do Vale D. Maria) then took over showing a very impressive vertical of the Quinta wines from 2001 to 2007. Cristiano is both an imposing figure and a great story teller and presenter, so this vertical was both instructive and highly amusing. Following his departure from Quinta do Noval in 1993, he was one of the midwives of the red wine revolution of the Douro. First at Quinta do Crasto and then at buying his own vineyards. The first was Quinta do Vale da Mina in 1995 and the next year, 1996, Quinta do Vale Dona Maria in the Rio Torto near Pinhão from his wife Joana’s family. There are now some 21 hectares of vines mainly planted with old vines – 41 different varieties have so far been identified – with 80% of vineyard north facing so shielded from the full blast of the Douro summer.

The first commerical vintage was 1997, which was made at Crasto as were 1998 and 1999. Cristiano reached 10,000 bottles in 2000 and build his own winery with four lagares where he made the 2001 and subsequent vintages. Production has now reached 25,000 bottles.

Cristiano's wines have a great balance of power, fruit and freshness. We started our vertical on a real high with the 2001. Cristiano is now down to the last eight bottles of this vintage, so it was very generous of him to share this stunning wine with us. It has ripe herbal, quite rich fruit with lovely soft, silky tannins and long lasting flavours. "We are so used to tasting young wine, so that it's wonderful to taste a mature one," observed Cristiano. Strong candidate for the wine of the bloggers' conference and this Douro trip.

There wasn't a poor wine amongst the six wines that followed. 2002 was very good for a difficult year with some of the herbal fruit of the 2001 and attractive texture with prune and fig flavours but without the precision and balance of the previous year and slightly dry tannins in the finish. None of the 2003s Douros I tasted on this trip really impressed – the fruit always has a baked quality. The D. Maria is dense, powerful with figgy chocolate flavours and must have been a beast when it was young. OK but not in the same class as some of the others in this vertical.

The complex 2004 was another of the highpoints of the tasting with concentrated, dense sweet prune and figgy fruit plus hints of chocolate. Rich and powerful with a long finish and balancing acidity. Impressive structure and tannins that will allow this wine to age further.

2005 was the one wine that was not decanted the day before and perhaps suffered because of this and perhaps this just needs more time. Herbal fruit with some toasty wood influence currently showing and quite a tannic structure. The rich and smoky 2006 showed well with concentration, texture, length and balance. 2006 would have been a big crop but on 14th June they were hit by hail which considerably reduced the crop.

2007 is a big beast but promising with very rich concentrated black fruits as well as prune, fig and chocolate. Needs plenty of time.

Cristiano's favourites were 2001, 2004 and 2007 – I'd be more than happy to go along with that.

Our visit to Niepoort will be in a separate posting.

2009 EWBC all set for a tasting

There is a useful list of links to blogging posts on the 2009 European Wine Bloggers Conference here on a thread called Lisboa –Wine Bloggers Conference on a Portuguese forum called NovaCrítica-vinho.com

One of the links is to Danielle del Gresso's video that includes scenes of the conference and the trip to the Douro.

An early wine blogger...?

Some concluding thoughts:

Now back from the Douro and the 2nd European Wine Bloggers Conference is over. However even before this one closed its doors and recycled the last empty bottle of wine, ideas and possible venues for 2010 were being proposed and discussed.

It has all been pretty intense with little time to catch up and write up tastings, impressions, etc but over the next couple of days I should now have time to write up the visits and tastings.

Anyone, who still thought that wine blogging was a temporary phenomenon, should have been disabused of the idea by the sharp increase in numbers from last year's conference up from around 40 participants to nearly 130 this time. 130 very disparate bloggers – most within the wine industry but also some with no wine work connection.

The machine is the message...?

Inevitably the question of how to make money from blogging arose. There was a suggestion that getting advertising from wineries would be acceptable but I, Quentin Sadler and others rejected that completely on the obvious grounds that accepting winery advertising would both destroy one's credibility and forfeit your independence. Ryan Opaz challenged me by asking what is the difference between writing for magazines like Decanter, which accept advertising, and blogging on Jim's Loire. The answer is that I don't know whose adverts Decanter is carrying nor have Decanter ever asked me to write about particular producers.

Ryan Opaz: "Would it be the same if there could be advertising for which you didn't know the source?" I'm not at all sure how this would work – shall have to get more details from Ryan – but I fancy this would also be compromising.

The consensus, if indeed one was reached, was that you are more likely to make money (monetise!) indirectly from a blog (e.g. sales of photos, articles, invitations to talk or lecture, sales if you are a merchant) rather than directly from advertising, etc. Rather depends on the number of visitors you are able to attract.

Poster designed for second #EWBC by Jimmy Pons

Samples – another old favourite – was also raised. As far as covering Loire wines is concerned, having samples is an essential part of the job. I cannot afford to buy all the Loire wines I need to taste and, although it is always valuable to taste wines at a domaine, it is also useful to be able to taste some of the wines later. Tasting wines under different conditions is important and especially seeing how they match with food. My aim is to assess wine samples as objectively as those wines that I have bought. No-one would expect a film critic to pay to see all the films they need to see nor a motoring journalist to buy all the cars they review.

A slightly soft focus Doug Cook

I've already mentioned Doug Cook's Able Grape and internet search presentation. Although perhaps obvious it is good to be reminded that it is better to have a smaller number of committed and focused visitors than high numbers that may well include robotic searchers. Rowan Gormley, whose introduction to Naked Wines and, asked why Able Grape didn't include retailers in their listings as people want to know where to buy wines they read about, his explanation of how they involve their customers and sponsor winemakers was also useful. I hope Doug doesn't include retailers as it is good to have a search engine that cuts out the noise of who stocks what and lists instead just information about the wine, the producer, region, etc. In any case if you search on 'able grape' you'll find the excellent wine-searcher appearing at the top of the list or close to it, so making it easy to check out the retailers. The problem with Google, excellent for many things, is that you often have to wade through long lists of retailers before you find you information you are looking for. I expect to be using Able Grape regularly from now on.

Adegga is another interesting development. Based in Portugal their aim is to introduce unique numbers for wines in the same way that books have ISBNs to identify them.

Because of its flexibility Wordpress appears to be the blog format of choice amongst experienced bloggers. For the moment, at least, Jim's Loire will stay on Blogger as, despite its quirks, it generally allows me to post what I want and in the way that I want it to look. I have, however, been inspired to add a few new gadgets (see next but one post).

As ever the most valuable part of the conference was meeting new people, especially those on the trips – to Terras do Sado and the two-day Douro Boys' excursion to the Douro Valley – new contacts from many parts of the world. I have added a number of new links to Jim's Loire including Able Grape, Adegga, Eat like a girl, Daniele Delgesso's wine on the rocks, Anthony Swift's Wine pleasures and others.

Are we seeing a progression to small is better and better? Blogs have taken traffic away from some traditional wine websites. Now twatter (do you mean twitter?) may be doing the same to blogs. Will it be the European Wine Twitters Conference next year??

Related article on samples

The Gray Market Report: Dear FTC I take freebies

Related articles by Zemanta

• Bloggers Conference: what I'd say if I was there! (wineanorak.com)
• Our EWBC09 *surprise* in the Making (adegga.com)
• AVIN: The ISBN Of Wine? (winerywebsitereport.com)
• Doug Cook - Creator of Able Grape and Head of Twitter Search (winebloggersconference.org)